VOL. 49, NO. 1 NEW YORK, MONDAY. OCTOBER 3, 1949 TEN CENTS
HINT NO FREEZE-END BEFORE COLOR-TV
FCC "Didn't Do Too Well On B & W," Says Coy, Questioning Engstrom; No Session Scheduled Today
Block Programming Increasing On Webs
In line with the major networks' usual tendency to block program night-time "situation" dramas, ABC last week scheduled its two new acquisitions, "Chandu, the Magician" and "The Casebook of Gregory Hood," as two back-to-back Satur- day series, 8-8:30 p.m. and 8:30-9 p.m., EST, respectively, beginning Oct. 15.
"Gregory Hood," which has been on MBS since its debut in Septem- ber, 1946, will be offered by ABC for alternating sponsorship. On Mu-
(Continued on Page 5)
Miller In Dallas Today For District 13 Meeting
Dallas — Two hundred broadcast- ers from the Texas area will gather at the Hotel Adolphus here today for a two-day meeting of District 13, NAB, Clyde W. Rembert of KRLD, Dallas, district director, announced Friday.
The meeting will hear addresses by Justin Miller, president of NAB, Maurice Mitchell of Broadcast Ad- vertisement Bureau and Richard
(Continued on Page 2)
New WLIB Owners Aim At Special Audiences
WLIB, New York, sold two weeks ago by Dorothy Schiff to the New Broadcasting Co., will build special programs for two large segments of the metropolitan audience — Jewish and Negro listeners. This was dis- closed on Friday by Morris Novik, one of the new owners, at a recep-
(Continued on Page 8)
Award
Toledo — Art Barrie, announcer for WSPD, Toledo, has been awarded the Citizenship Medal of the Veterans of Foreign Wars by the Toledo Post. VFW, for outstanding service to citizens of Toledo. His "Sidewalk Inter- views" program has long stressed the problems of the ordinary citizen as well as the returning war veteran.
Confirmation
Crosley Corporation and Gen- eroso Pope, publisher of II Progresso Italo-Americano, Friday confirmed the sale of WINS, 50.- 000 watt New York station, to the Pope interests who operate WHOM, 5,000-watt language sta- tion in New York. Terms of the deal were not disclosed. It was reported, however, that the pur- chase price was $512,500.
The Pope interests, according to reports, hope to retain the call letters of WHOM on the WINS wave length and to convert it into a language station. They will then sell the WHOM trans- mitter and wave length. Recently WHOM went to 5,000 watts at an expense of around $225,000.
Radio Pioneers Plan New Club Activities
Plans for a luncheon meeting of the Radio Pioneers to be held at the Roosevelt Hotel in New York on Wednesday, October 19th, for the purpose of discussing several mat- ters of policy were announced Fri- day by William S. Hedges, of NBC, president of the club.
Among the matters which will (Continued on Page 6)
Public Service Spots
Skedded During Series
Commercial time during the World Series broadcasts and tele- casts will be shared by the Gillette Safety Razor Co., sponsors, with the (Continued on Page 2)
General rate increase for most sta- tions in the country is expected in the near future in the light of an NBC announcement Friday of a boost by 22 of its affiliated stations.
Web's flagship, WNBT, New York, will have a new basic class A hourly rate of $2,000, beginning Nov. 1, com- pared with its present rate of $1500. The three other network outlets in New York also have a $1500 rate and these are expected -to go up
'We The People' Goes From CBS To NBC Web
The Gulf Refining Co. reportedly signed a contract on Friday with NBC for sponsorship of "We, The People" on both radio and televi- sion, involving combined billings of about $1,000,000 and constituting the second major sponsor switch from CBS to NBC within a week.
The simulcast, formerly heard on
(Continued on Page 6)
M-G-M Radio Attractions Bow On WMGM Oct. 10
WMGM, New York, will launch the Metro-Goldwyn-Mayer Radio Attractions series in the metropoli- tan area on Oct. 10, with a half-hour dramatization of "Crime Does Not Pay." The program, based on MGM film subjects, will be aired each Monday, 7:30-8 p.m.
On Oct. 12 another program in the
(Continued on Page 8)
Nielsen Ratings Rising With Return Of Stars
National Nielsen Ratings for Aug. 21-27, just released, reflect the in- creased listening stemming from the advent of fall and the return of big- (Continued on Page 2)
to the WNBT figure soon. In addi- tion, WPIX, New York indie, also plans an increase from its present $1200 rate.
Rate increases in all cases will be based on the rapidly growing num- ber of receivers in circulation.
In the 22 NBC cities, 17 of which are on the inter-connected network, the rate boost, in some cases as high as 40 per cent, may be com- (Continued on Page 7)
Washington Bureau of RADIO DAILY
Washington — The first week of the FCC's hearing on color television ended with a strong intimation that the Commission might refuse to lift the present freeze on TV until the industry is ready to make full speed ahead with color. This began to appear as Commission members ham-
( Continued on Page 6)
Researcher Ponders Future Of AM-TV
Speculating on the future of radio and television last week at an Amer- ican Marketing Assn. meeting in New York, E. L. Deckinger, research director for the Biow Co., suggested that radio might eventually aim only for the daytime audience, leaving the nighttime field to tele- vision.
"In the daytime maybe the tele- vision addition would be a minimum (Continued on Page 8)
1200 Expected To Attend ANA's Annual Meeting
Attendance of more than 1,200 is expected at the Association of Na- tional Advertisers' 4 0th annual meeting, to be held Oct. 12 at the Waldorf-Astoria, New York.
Speakers will include Paul G. (Continued on Page 2)
Veteran
Hartford, Conn. — WTIC was re- minded of its approaching silver anniversary on Saturday when plant manager Herman D. Taylor celebrated the completion of his twenty-fifth year with the Hartford station. Next February, a quarter century of actual broadcasting will be marked by WTIC. When The Travelers entered radio in 1924, Taylor was engaged.
Tele-Set Increase Ups Rate; Cost Per M. Down, Says Net
RADIO DAILY
Monday. October 3, 1949
Vol. 49, No. 1 Monday, Oct. 3, 1949 10 Cts.
JOHN W. ALICOATE
Publisher
FRANK BURKE : : : : : Editor MARVIN KIRSCH : Business Manager
Published daily except Saturdays. Sundays and Holidavs at 1501 Brotdwav. New York, (18). N. Y., by Radio Daily Corp., J. W. Alicoate, President. and Publisher; Donald M Mersereau, Treasurer and General Manager; Marvin Kirsch. Vice-President ; Chester B. Bahn, Vice-President ; Charles A. Alicoc.'te, Secretary. Terms (Postage free) United States (other than California) $10.00 one year; California, $15.00. Foreign. $15.00. Address all communications to Radio Dailv. 1501 Broadway, New York (18), N. Y. Phone Wisconsin 7-6336, 7-6337. 7-6338. Ccble address : Radaily, New York.
WEST COAST OFFICES 6425 Hollywood Blvd. Phone: Gladstone 8436
WASHINGTON BUREAU Andrew H. Older. Chief 6417 Dahloneoa Rd. Phone: Wisconsin 3271 CHICAGO BUREAU Hal Tate, Manager. 360 No. Michigan Ave. Phone: Randolph 6-6650 Phone: Riverside 5491 SOUTHWEST BUREAU Paul Girard. Manager Tower Petroleum Bldg.,
Dallas, Texas Phone: Riverside 3518-0
Entered as second class matter, April 5. 1937, at the postoffice at New York, N. Y.. "nder the act of March 3, 1879.
FINANCIAL
— (Scptembgr 30) =
NEW YORK STOCK EXCHANGE
ABC
Admiral Corp
Am. Tel. & Tel
CBS A
CBS B
Philco
RCA Common . . . .
RCA 1st pfd
Stewart- Warner . . . Westinghouse Westinghouse pfd.
Zenith Radio
NEW YORK Nat. Union Radio
OVER T
DuMont Lab
Stromberg-Carlson U. S. Television WJR (Detroit) .
Low
7V8 23% 142 221/2 22 Vz 30
11%
731/4
123 s 25 99 273r
CURB EXCHANGE 3 27/8 27/8 HE COUNTER
Bid 13% IOV2 5-16 7
High
m 241/2.
42'4 22V2 225/s 30 1/4 12l/8 731/4 123/g 2558 99
2734
Close 71/4 233/4
142V8 221/2 221/2 301/4 12
7314
123/,
255/8
99
273/s
Net Chg
+ Ve + V* — Vi
+ 'A
— yfc
Asked 143/4 113/4
'/2 73/4
CBS TV Affiliates
Total Fifty Stations
The number of CBS-TV affiliates increased to 50 last week with the addition of WJAR-TV, Providence. Rhode Island, to the network effec- tive immediately. Station, assigned Channel No. 11, is owned and opera- ted by the Outlet Company, Provi- dence. John J. Boyle is manager of the station.
* COmiNG AND GOING &
MORGAN BEATTY, whose "News of the World" is heard on NBC, will return today from England, where he made a study of the situation resulting from the devaluation of the pound.
KEN SPARNON, field representative for BMI, left over the week-end for Memphis, where he'll attend the meeting of District 6, NAB. From there he'll go to Chattanooga on business, and later will attend the meeting of NAB's District 4 at Pinehurst, N. C.
LEE LITTLE, president of KTUC, Columbia network outlet in Tucson, Ariz., a visitor Friday at the New York headquarters of the
web.
SIDNEY ASCHER, publicist, will return today from Madison, Wise, where he spent a few days on business.
ALLAN SIMPSON, owner of WADC, affiliate of CBS in Akron, Ohio, conferred last week at the New York offices of the web.
BEN B. BAYLOR, JR., assistant general manager and director of sales for WMAL, Washington, D. C, has left on a business trip to Chicago, Detroit and Pittsburgh, where he'll consult with agency officials and sales executives of ABC.
HOWARD S. MEIGHAN, Columbia network vice-president and general executive, who has been named CBS chief executive officer on the West Coast, has arrived in Hollywood to take over his new duties.
TED GRANIK, whose "American Radio Forum" debuts as a simulcast on NBC tele and AM on Sunday, October 30, has returned from Kansas City, where he flew for con- ferences with a prospective sponsor.
GEORGE B. STORER, JR., manager of WAGA-TV, the Fort Industry TV station in Atlanta, Ga., who attended the color tele- vision hearings at the FCC last week, is ex- pected in New York shortly.
EVERETT TOMLINSON, assistant western program director of CBS, has left on a two- week vacation.
SY BLOOM, scripter for "Buzz and Bill" on KDKA, Pittsburgh, is vacationing here in his native New York. During his absence, Ed King, of "Brunch with Bill," will take over the Bloom program.
BERT LOWN, vice-president of Associated Program Service in charge of station relations, is in Dallas, Tex., for tne meeting of District 13, NAB. He'll be in Memphis the end of this week.
Nielsen Ratings Rising With Return Of Stars
(Continued from Page 1)
name shows. Most top-rated pro- grams, especially in the evening, show rating increases ranging from 9 per cent to 13 per cent above those of the preceding week.
"Mr. Keen" leads the once-a-week evening listings, followed by "Mr. District Attorney," Crime Photog- rapher," "Our Miss Brooks," and "This Is Your FBI." "Lone Ranger" tops the multi-weekly evening cate- gory, followed by "Counter-Spy," and "Beulah." Arthur Godfrey leads the daytimers. trailed by "My True Story." "Right to Happiness," and "Wendy Warren."
Miller In Dallas Today For District 13 Meeting
(Continued from Page 1)
Doherty. NAB's labor executive. It was not known on Friday whether the sessions would be "on the rec- ord" or "off the record."
Video Show Challenges 'The Great Dunninger'
The producers of "We, The People" are going to great lengths — to Bermuda, to be exact — in an at- tempt to outwit Joseph Dunninger, the magician and mental telepathist, when he appears on the program's video premiere over CBS-TV next Wednesday night.
An airlines hostess left New York yesterday by air for Hamilton, Ber- muda. There she is to pick up a carton containing four objects placed therein by prominent Ber- mudians. Back she will fly to New York with the sealed carton. There on Wednesday night, before the "We, The People" cameras, Dunnin- ger guarantees to announce the con- tents of the carton by reading the mind of the hostess,
Public Service Spots
Skedded During Series
(Continued from Page 1)
Advertising Council for public ser- vice announcements on behalf of seven Council projects.
These include messages on Forest Fire prevention. Better Schools, Community Chests, and the Ameri- can Economic System. If the Series runs beyond four games, other spots will be aired on National Service Life Insurance Dividends, Highway Safety, and Armed Forces Prestige. Production details are being handled by Maxon, the Gillette agency.
1200 Expected To Attend ANA's Annual Meeting
(Continued from Page 1)
Hoffman, ECA chief; Sam C. Gale, vice-president and director of ad- vertising for General Mills, Inc., and Chester J. LaRoche, president of C. J. LaRoche, Inc. Members of the ad- vertising Council's board of direc- tors who will appear on the speak- ers' platform include Frank Stanton, president of CBS; Louis G. Brock- way, of Young & Rubicam, and Fair- fax Cone, of Foote, Cone & Belding.
CBS Renews Contract Of Symphony Conductor
Bernard Herrmann, conductor of the CBS Symphony Orchestra, has been re-signed by CBS to continue his post as the web's symphonic conductor for a term of three years.
With the conclusion of the CBS Symphony's 1949 Sunday afternoon concert series on Oct. 9, Herrmiann will sail for England to direct the Ha Lie Orchestra, Manchester, in a series of six concerts during Novem- ber as guest of John Barbirolli, per- manent conductor of the Halle en- semble. Later he will lead the BBC Symphony in London in a series of radio performances.
Cutest trick of the week
This tiny kitten seems to think * that the reins on the donkey make an ideal trapeze. Just how the kit- ten got 'way up there, nobody knows. But everybody agrees that it's a right cute trick. There's a cute trick to buying t radio time in Baltimore — that is, if you're looking for a station that will produce the greatest results r for the least amount of money. The station is W-I-T-H, the BIG independent with the BIG audi- , ence.
W-I-T-H delivers more listeners- per-dollar than any other station in town. It covers 92.3% of all the radio homes in the rich Baltimore trading area. It's the station fa- ( mous for low-cost results. So if you want the real bargain buy in Baltimore, call in your Headley-Reed man and let him tell you all about W-I-T-H.
Baltimore 3, Maryland
TOM TINSLCY, President Represented by Headley-Reed
W E A V
PLATTSBURG, N. Y.
AMERICAN BROADCASTING CO.
CONSISTENTLY SELLING THE NORTH
COVNTRY'S RICHEST MARKET JOSEPH HERSHEY McGILLVRA, Nat. Rep.
Then Jamison said . . .
"You need Weed, Sir !"
At lunch the other day our man Jamison met a very worried station manager. In advertising's best anonymous tradition we will call him Station Manager A.
"I hear a lot of talk these days about economic recession," Manager A was saying. "I don't necessarily believe it, but I hear it. I hear that the honeymoon is over, that the buyer's market has arrived, and that advertisers are getting more careful every day about how they spend their appropriations."
"True in part," said Mr. Jamison. "But let's look at the bright side. The fact that both buyers and advertisers are becoming more careful improves your competitive position. You have a good station in a good market. And Spot Radio, the major product you have to sell, is admittedly one of the most economical and profitable forms of advertising ever devised. It is the medium smart advertisers prefer when they want to pinpoint their markets and avoid all waste circulation."
"Then why is my station losing money?" the manager asked.
"If you don't mind my saying so," Jamison replied, "you are improperly represented. Spot Radio should be sold as carefully as it is used . . .You need Weed, sir!
"I have been employed by this fine organization for some time. We are doing more business for all of our clients than ever before. And there's no reason why we can't do the same for you."
Weed
radio and television
station representatives
newyork • boston • Chicago • dctroit II CI CO IT! p d II y san francisco • atlanta • holly wood
RADIO DAILY
Monday. October 3, 1949
SOUTHWEST
KTSA chief engineer W. L. Eger- ton, has completed installation of the Frequency Modulation equip- ment and inaugurated service by San Antonio's fifth FM outlet, KTSA- FM. The outlet broadcasts from KTSA's new suburban transmitter site with an effective radiated power of 18,000 watts on channel 281, at the 104.1 megacycle frequency. Present schedule sets broadcasting hours weekdays from 3:00 to 9:00 p.m., 2:00 to 9:00 p.m. Sundays with 100 per cent duplication of KTSA local programming and CBS net- work shows.
Bill Michael is the latest addition to the staff of KMAC, San Antonio. He has taken over duties as a news- caster. There is only one letter dif- ferent in his name and Bill Mich- aels, manager of KABC here. That is the letter "s" in the KABC Mich- aels.
Austin Williams, night news edi- tor for WOAI, San Antonio, has re- turned to his duties following a two weeks vacation on the beach at Galveston.
As a public service broadcast, in the current drive to curb reckless driving, KITE, San Antonio, is ori- ginating a 15-minute broadcast di- rect from Corporation Court in San Antonio. Airings are heard Monday through Friday. The microphone is opened and picks up the case that is in progress before the judge at that time.
Request has been made to the FCC for the transfer of 200 shares of stock in the Amarillo Broadcast- ing Co., owners of KFDA and KFDA-FM, from J. Lindsey Nunn to Gilmore H. Nunn, a son. J. Lind- sey Nunn has had 50 per cent inter- est and transfer makes the father and son equal partners. There is no money involved in the transaction.
Henry Taylor To Speak At Eastern 4-A Dinner
Henry J. Taylor, ABC news com- mentator who has just returned from a world tour, will be the prin- cipal speaker at a dinner next Wed- nesday night at the Park Lane Hotel, New York, climaxing the two-day annual Eastern conference of the 4-A's.
Clarence B. Goshorn, president of Benton & Bowles, and chairman of the 4-A's board, will also be heard. Ray Vir Den, president of Lennen & Mitchell and chairman of the New York council of the association, will preside.
RADIO EXECUTIVE'S APARTMENT
Ideal 3 - room apartment beautifully furnished. Located on East 80th St. Combination office & living quarters, built in sound equipment, special light- ing effects. Apartment could easily rent for $250. Will take $150 plus incidentals for equipment. Have Cadil- lac Club Coupe. Leaving for the Coast. Phone TR. 9-0961 before 12 noon.
Mainly About Manhattan, . . .'
• • • IT SEZ HERE: Ralph Weil, gen'l manager of WOV, denying reports that the station may drop its Italian language programs. In fact, they recently expanded its schedule, he sez. . . . Talking about foreign languages, WWRL is adding Roumanian and Scandinavian shows bring- ing its language airings to 14 different tongues. . . . Bill Gargan readying a giveaway series called "Junior Collects." (Ain't the. guy busy enuf with his radio and TV series?) . . . Earl Wilson nixed a fabulous offer from Hearst. Post Syndicate matched the offer to keep him. . . . Boston and Philly loom as first cities to give up televised baseball. Magnates there studying TV effect on the gate. . . . Toughest campaign being waged in N.Y. election since Fiorello LaGuardia is being conducted by Oren Root, running for Borough Pres. of Manhattan. He'll do 6 TV programs on WNBT starting tonight and is inviting his potential constituents to debate, argue or heckle. . . . WPEN's Eddie Newman named president of Phila- delphia's new disc jockey ass'n. . . . It's a girl at the H'wood home of Zeke Manners. ... If Libby, McNeil and Libby's "Auction-aire" is a click on TV, every food company in the country will be out for a similar idea. They're watching it like a hawk. . . . Alfred Drake swears the towels in a H'wood duo's home reads "Ham" and "Her."
ft ft- ft ft
• • • AFTER MONTHS of planning and research, the Tele- Rex Co., who recently established headquarters at 369 Lexington Ave., has come up with what is said to be one of the best ideas in television to date. Highlighted as the "Tele-Rex Plan," the firm is now negotiating with major recording firms on adopting the idea. New Plan figures to play a major part in injecting that so-called 'shot in the arm' that TV programming could use.
ft ft ft ft
• • • DORIS SHARP, the little lady who thought up Radio Registry and parlayed it into the Important Money, reports that her latest idea — Registry Casting — is a huge success already. Started last April, it's already accounted for 322 actual jobs for Radio Registry clients — and this during the slow summer months. The new service started as a result of traffic in calls to RR for information on talent. Doris immediately saw the value in these calls and put them to practical use. She makes it clear, however, that Registry Casting is not an agent nor does it cast. It is an elaborate system of information on talent to help the director in his casting problems. In response to requests, all her clients are submitted in category of the inquiry. There is no alphabetical or other preference and no recommendations are made. Client's credits and pictures help the director in his selection of talent and the director makes his own choice. The speed with which this service has caught on has not only proved the need for such a central source of information but is proving a terrific help to the actor who can't cover all the casting contacts in town.
ft ft ft ft
• • • PURELY PERSONAL: Jack Arthur's performance on the Kraft Tele Theatre the other night ranks with any we've yet seen on the new medium. In sum, he was slightly sensational. . . . Caught run-through at NBC of TV situation comedy, "Cinderella on B'way," with comic Dave Burns. Agency boys on the lookout for zany comedy plus songs 'and dances would do well to give this the once-over. . . . We'd like "The Front Page" if it was presented in a theatre or your backyard but John Daly's conception of Walter Burns ain't the way we read it. . . . Interviewing Jerome Zerbe the other p.m., Bill Slater asked him howcum he became a society photographer. "Well," explained Zerbe, "when I was very young, my father was a financial disappointment to me."
CHICAGO
By HAL TATE
VINCE LLOYD, until recently sports editor of WMBD in Peoria, has joined the staff of WGN- TV, Jay Faraghan, station's pro- gram director announces. His first assignment will be covering collegi- ate football telecasts with Bill O'Connor. After four years of ser- vice in the Marine Corps, Lloyd re- joined WMBD as sports editor. In the new job, he rejoins a fellow alumnus of WMBD, Jack Brick- house, WGN-TV sports manager.
A three-way tie-up has been worked by station WLS, Coronet Magazine, and ABC-TV. On the magazine's October cover will be depicted a painting of an aged fid- dler and two young square-dancers in the position, "Honor Your Part- ner."
Nell Tangeman, mezzo-soprano, was presented as Career Perfor- mance artist of the Chicago Theater of the Air on the final summer con- cert over WGN and the Mutual net- work on Sept. 24.
Jean Jones, secretary to Ade Hult, vice-president in charge of the Mutual Broadcasting System Cen- tral division, has recovered from cuts and bruises suffered in a traf- fic accident. Harry Mason Smith, vice-president in charge of sales for station WLM, Cincinnati, was a re- cent visitor at the Mutual offices.
Starting Thursday, September 29, "Comedy Playhouse" will become a full hour program over WGN-?.fu- tual, from 8: 30 to 9: 30 p.m. The first production on the new expanded schedule will be the John C. Holm- George Abbott stage hit of the 30's, "Three Men On A Horse," starring the Gold Coast Players, a radio stock company developed for "The Chi- cago Theater of the Air." The "Comedy Playhouse" series is writ- ten and directed by Jack LaFrandre, who manages to retain the original story line and comedy flavor in streamlining the Broadway hits.
"Action Autographs," telecast on ABC-TV Sundays from 5:30 to 5:45 p.m., will present the story of World War II's most incredible combat team, the Shark Men, on October 2. Former Marine Captain Jerry Miller will be there in person to tell the tale. Ed Prentiss handles the emcee duties on the program, which is a Jack Brand Production.
rVo Cigar?
A new approach to quiz shows is claimed by WNEW, New York in its latest offering, "What Comes Next?" Listeners at home are asked to identify popular songs after hearing only the ve-se played or sung. In return they get no mink underwear, no trip to the Riviera, no $50,000 jackpot, and no truckload of dog food — nothing, says WNEW, but "fun."
Monday. October 3. 1949
RADIO DAILY
5
AGENCIES
HAL STECK, radio copy chief at McCann-Erickson, Inc. has re- signed. He plans to re-enter the free lance field, heading his own organi- zation which will offer a radio and television writing service to the trade.
WARWICK & LEGLER, INC., has signed a two-year agreement for National Nielsen Radio Index Class "A" Service, including New York Television Reports.
PETER A. KRUG, formerly radio and space buyer, has been named director of radio and television for Hicks & Greist, Inc., New York. Estelle M. Shelron will handle space buying for all agency accounts. In- creased television activity is plan- ned.
FRANKLIN BRUCK ADVERTIS- ING CORP. has been named by A. Siegel & Sons, maker of La Magnita Cigars. Television will be used.
HIRSHON-GARFIELD, INC. has been appointed by Textron, Inc. for its men's wear division.
ARCHIBALD McG. FOSTER has been elected a vice-president of the A. W. Lewin Co., New York.
STEVE RICHARDS, of the Kud- ner Agency, joined General Mo- tors on Oct. 1 to direct public rela- tions for the Buick Motor Division.
A. T. GRAY has been named spe- J cial representative in New York for the Union Oil Company of Califor- nia. He has been with the company since 1929 and in recent years has v been associated with its Western of- fices.
i Johnson States Position On Union Squabble At WHBF
Rock Island, 111. — Les Johnson, general manager of WHBF, Rock Island, declared last week, "There is no basis of fact for AFRA's unfair
j labor practice charge" in comment- ing on station's union squabble. He added: "Negotiations broke up over question of form of union security.
/ Station offered maintenance of membership. Union demands union shop. Only three people of the staff of eight doing air work are mem-
» bers of AFRA and demanding union shop. The station has a staff of 42 people."
means SuSineU
Block Drama Programming Increases On Web Schedules
(Continued
tual, the crime detection drama has been a sustainer since March, 1948. The show, however, was sponsored by Petry Wine Co. from its begin- ning on MBS to May, 1947. Mutual will fill the spot formerly held by "Gregory Hood' with the "Count of Monte Cristo."
"Chandu," another former Mutual mystery show and more recently on the Don Lee network, will be of- fered by ABC as co-operative pro- gram. Cyril Ambrister is producer- director of "Chandu." Martin An- drews will handle the same assign- ment on "Gregory Hood." Frank Chandler will play the role of "Chandu." Elliot Lewis will be heard as "Gregory Hood."
ABC's biggest block of dramatic presentations during the Fall-Win- ter season falls on Wednesday nights. That night's two and one-half hours of dramas begins with "The Lone Ranger" at 7: 30 p.m., EST, followed by "The Amazing Mr. Malone" at 8 p.m., "The Adventures of Sherlock Holmes" at 8:30 p.m., "The Detec- tive of the Week" at 8: 55 p.m., "Starring Boris Karloff" at 9 p.m., and "The Croupier" at 9: 30 p.m.
The Friday night block of dramas on ABC consists of "The Lone Ranger" at 7:30 p.m., "The Fat Man" at 8 p.m. and "This Is Your F.B.I." at 8:30 p.m. "The Sheriff" is sched- uled for the same night at 9: 30 p.m., with a comedy break, "The Adven- tures of Ozzie & Harriet," immedi- ately preceding.
CBS' "strongest" night of drama falls on Thursdays. On the web's schedule are "F.B.I, in Peace & War," 8 p.m., EST; "Mr. Keen, Tracer of Lost Persons," 8:30 p.m.; "Suspence," 9 p.m.; "Crime Photog- rapher," 9:30 p.m.; "Hallmark Play- house," 10 p.m., and "First Nighter," 10: 30 p.m., constituting three hours of dramas.
The Saturday night schedule of
from Page 1)
CBS starts off with "The Adven- tures of Philip Marlowe" at 8: 30 p.m., EST, followed by "Gangbust- ers" at 9 p.m. and "Escape" at 9:30 p.m. An hour-long drama, "Lux Ra- dio Theater," represents the Mon- day fare of love and adventure for CBS listeners, 9-10 p.m., EST.
Mutual's dosage of two hours and more of drama falls on Mondays and Tuesdays, with a short five- minute break by "Bill Henry and the News" at 8: 55 p.m., EST. On the Monday schedule is "I Love A Mys- tery," 7:45 p.m.; "Straight Arrow," 8 p.m.; "The Affairs of Peter Salem," 8:30 p.m.; "Murder By Experts," 9 p.m., and "Secret Missions," 9:30 p.m., EST. Tuesdays' roundup con- sists of "Count of Monte Cristo," 8 p.m.; "Official Detective," 8:30 p.m.; "John Steele, Adventurer," 9 p.m., and "Mysterious Traveler," 9:30 p.m., EST.
NBC strengthens the Wednesday night potion with three "situation" programs: "Mr. District Attorney," 9:30 p.m.; "Big Story," 10 p.m., and "Curtain Time," 10:30 p.m. NBC's Wednesday schedule, along with ABC's roundup, means that Ameri- can listeners, by turning their dials only once in the course of the even- ing, can be shocked, thrilled or in- trigued for three and one-half hours.
Durante And Ameche Will Return October 7
Jimmy Durante, Don Ameche, and the rest of the vacationing com- edy orew will return to NBC on Oct. 7, 9:30 p.m., EST.
Joining the cast in featured roles will be Vera Vague, mlan-ohasing comedienne, and Sara Berner, mimic and dialectician, as Mrs. Mataratza. Candy Candido will return to add his comedy to the program. Music will be by Roy Bargy and his or- chestra.
Wedding Bells
Announcer Leif Jensen of WDRC, Hartford, and Miss Virginia Cioffi of New Haven, were married Septem- ber 7 in New Haven, Conn. Jensen and his bride will live in Bethany, Conn., and he will commute to Hart- ford for his WDRC announcing duties.
PROfnOTION
For Old Red And Blue
WCAU, Philadelphia, is pulling all the stops in promoting the fact that Byrum Saam, sportscaster, will be heard exclusively on the station in the broadcast of University of Pennsylvania football games. Latest step in the campaign to get the fact that Saam is exclusive on WCAU across is a series of transcribed an- nouncements featuring the sports- caster calling an imaginary Penn game. Saam interrupts after a mo- ment or two to tell the fans that he is all set for Saturday's contest and he will be on WCAU exclusively in Philadelphia. The plugs are being scheduled all over the board. The games, which are being carried by WCAU for the 15th straight year are again sponsored by the Atlantic Re- fining Company. Saam is starting his 10th year on WCAU for Atlantic.
"Life Of Riley" Starts 6th Year On Oct. 7, NBC
"The Life of Riley," starring Wil- liam Bendix, will start its sixth year on -the air on Oct. 7 when the comedy series is broadcast over NBC, 9 p.m. EST.
The television version of the show will be seen Tuesdays over the NBC Television Network, 9: 30-10 p.m., EST, beginning Oct. 4.
RANGER TONE
Synchronized Magnetic Tape Gives "Lip Lyric" Sound for Television and Motion Pictures
Used by
De Rochemont in "Lost Boundaries" (Light-house Scenes) MPO "The Tanglewood Story," State Dept. Cultural Film (Dr. Sergei Koussevitzky and the Boston Symphony.)
Life Magazine, Texas Promotional Film
IMPS "Career Decision" U. S. Recruiting Film
"Lightning Talks" NAB Promotional Film
Beck and Albert "Human Beginnings" (Dr. Becks' Emotion
Series)
And now
Proctor "The Big Story" sound from tape direct on the air with Documentary Film, NBC Television, "Precision Timing" — Variety
RANGERTONE, Inc.
73 Winthrop Street
Newark 4, N. J.
RADIO DAILY
Monday, October 3. 1949
Radio Pioneers Plan New Club Activities
HEDGES
(Continued from Page 1)
come up for discussion will be the subject of awards for individual achievement in the art, science and business end of radio; the advisabil- ity of establishing a Radio Hall of Fame and the publication of a non - profit year book for the club's member- ship.
The luncheon will also hear progress reports from committee chairmen and will pass on whether or not the organization will sponsor an annual banquet this year.
Carl Haverlin, president of BMI, and chairman of the Radio Pioneers membership committee, is planning a membership drive and asks that applicants with 20 or more years ra- dio service contact the club's secre- tary, Mrs. Hilda Jane Foley, 40 An- drew Lane, Hicksville, L. I. Miss Foley is also receiving reservations for the luncheon meeting on Oct. 19.
Dorothy Gordon of the New York Times, chairman of the club's pub- licity committee, held a luncheon meeting of her committee in the New York Times building on Fri- day. Among those present were president Hedges, H. V. Kaltenborn, founder of the Pioneers; M. H. Shapiro of BMI; Frank Burke, Radio Daily and Michael Dann of the NBC press department.
WRNY Sells Football
Rochester, N. Y. — Whiting-Buick, Inc., lodal Buick distributor, will sponsor this season's football games of the Aquinas school over WRNY, Rochester. The Aquinas schedule opens Oct. 2.
Syndicating TV Programs Firm
Rapid expansion of TV requires more and more GOOD low-cost programs for stations and sponsors. Nationally known and experienced program production firm receiving bona fide re- quests for product. Needs im- mediate additional funds for production and syndication throughout U. S. on film. Op- portunity to invest in one or more series. Excellent profit possibilities. First proceeds to investor until investment re- turn, profit sharing continues.
BOX 274 RADIO DAILY 1501 Broadway, N. Y. C.
Hint Freeze-End Must Await Go-Ahead Signal On Color
(Continued from Page 1)
mered away at the RCA research director, Elmer W. Engstrom, who had the unpleasant duty of announ- cing that RCA was not quite as ready with color TV as its August announcement had indicated.
The most significant questioning, perhaps, was that by FCC chairman Wayne Coy, who asked if it were not quite true that RCA was willing to take a much greater risk on black and white than it was willing to take on color.
Coy declared, one year to the day from h i s announcement of the freeze on TV, that the Commission "didn't do too well on black and white," and that it is unwilling now to rush ahead. When Engstrom started to interject a remark that progress has been good on mono- chrome, Coy said, "We've had to stop and revise it, haven't we?"
Earlier, Commissioner Frieda B. Hennock had indulged in some blunt talk with Engstrom. "Don't kid us," she said, "let's call a spade a spade on this color thing. Why don't you help us."
She and the Commission are not willing to take the blame because RCA is not prepared, she said after listening to Engstrom report that his company is months away from actual commercial production of equipment for its color TV system. "Color has been in the process for 20 years," she said, "but every time we want something it's next spring, or next year oT five years from now. I don't believe you want color." She said the public wants color, and that the FCC is not going to take the blame for holding it up simply be- cause RCA is not ready.
As Engstrom clung doggedly to his position that more testing is necessary for the RCA system, Miss Hennock shifted her attack to his recommendation that the freeze be lifted at once and the UHF opened. Engstrom said the Commission could "decide on the fundamentals of a color system now," with the de- tails still to be worked out.
Miss Hennock suggested that the wise course might be for the Com- mission to refuse to lift the freeze until it can at the same time set color standards. Engstrom offered that the freeze not be lifted "until
Color Only
Washington — The FCC an- nounced Friday that it has de- nied DuMont its request for comparative demonstration of high-grade commercial black and white TV along with the color demonstrations by CBS and RCA slated for this week. Instead, the Commission said, DuMont will have to wait until the comparative demonstrations to be held next month. Du- Mont had argued that by the time the comparative demon- stration is held the Commission might already have made up its mind what to do on the basis of this week's demonstrations^
you decide what role color is to play in television," returning to his posi- tion of advocating that the funda- mentals of a color system be pro- mulgated.
"But those fundamentals have been here for 20 years," Miss Hen- nock shot back.
"No," said Engstrom, "only for a few weeks." He referred to the working out of the RCA system.
Earlier in his testimony, Engstrom had withdrawn at the request of counsel for Color Television, Inc., a criticism he had made in his pre- pared statement of the CTI system. He admitted that he was not suffi- ciently familiar with the system.
When Engstrom offered also to withdraw criticism of the CBS sys- tem, CBS attorney Richard Salant declined, saying he wanted the statement left in the record to indi- cate the quality of the RCA presen- tation.
Dr. George Brown of RCA fol- lowed Engstrom to the stand with a technical discussion of the RCA system. Asked at one point if RCA had any other systems to offer for color TV, Brown said he could not be sure, and added:
"I haven't been to Princeton since last week-end. They might have six or seven new ones by now."
There will be no hearing today, with the sessions resuming tomor- row. Further RCA testimony is ex- pected, with Brown to return to the stand.
Caribbean Show On MBS Originating In San Juan
San Juan, P. R. — "Caribbean Crossroads," produced at the studios of WAPA, San Juan, under the di- rection of Harwood Hull, Jr., gen- eral manager of the station, has be- come a weekly feature on the Mu- tual network and is heard on Sat- urdays from 5:30 to 6:00 p.m., on mainland network stations. The first two shows featured Cesar Concep- cion and his orchestra and the Perin Vazquez trio.
WQXR To Observe
Centennial Of Poe
WQXR will observe the centennial of Edgar Allen Poe's death on Oct. 7 with the broadcast of a perfor- mance of "The Raven" as set to music by Arcady Dubensky and re- corded by the Philadelphia Orches- tra under the leadership of Leopold Stokowski.
The work was borrowed by the station from the composer for broadcast on the "Let's Celebrate" program, 9:30-9:45 p.m.
'We The People' Goes From CBS To NBC Web
(Continued from i age 1)
CBS on Tuesdays, 9 p.m., will begin shortly on NBC radio and TV, Fri- days, 8:30-9 p.m., EST, Radio Daily learned on Friday. The other switch from CBS to NBC during the past week was the Fatima account of Liggett-Meyers Tobacco Co.
STATEMENT OF THE OWNERSHIP, MANAGEMENT, CIRCULATION, ETC., REQUIRED BY THE ACT OF CONGRESS OF AUGUST 24, 1912, AS AMENDED BY THE ACTS OF MARCH 3, 1933, AND JULY 2, 1946 Of "RADIO DAILY" published daily except Saturdays, Sundays and Holidays at New York, N. Y., for October 1, 1949. State of New York ( County of New